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Tonttu

Tonttu sauna hats are coming! Leave your email for first access.

A man in a wooden sauna wearing a wool sauna hat, steam rising from the stove
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Made for the ritual.

British wool. Made for the sauna.

Our first sauna hat is in development, from the fleece to the final felt.

The Hat

A familiar form. Thoughtfully made.

Six sewn panels. A softly flicked rim. A considered silhouette in British wool felt.

The Tonttu sauna hat: a six-panel wool felt bell shape in alternating navy and natural grey, with a small loop at the top
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Raw British fleece

Our Wool

It begins with the fleece.

British wool is where Tonttu begins.

Its natural texture, character and transformation into felt are central to the hat we're creating. A simple material, treated with consideration.

Provenance

Our wool — British, sourced through a supplier based in Yorkshire.

Our samples — being developed with a specialist felt maker.

Our delivery — orders will be sent from the UK.

The Ritual

Löyly.

The Finnish word for the steam that rises when water meets the hot stones.

In Finland, the sauna is part of everyday life. Heat, steam, a pause in the cool air, and back again.

A sauna hat is a small part of the ritual. Felted wool creates a layer between your head and the heat. Simple in purpose. Considered in design.

For Saunas

For the places that keep the ritual.

We'd like to work with independent sauna clubs, operators and retailers who care about the experience as much as we do. Whether that means stocking Tonttu, making hats available to your guests or creating something together, we'd welcome the conversation.


Our first collection is in development. We're starting in London, and will share samples and details with partners as they're ready.

The first release.

Join the list for occasional letters as the hat takes shape: the wool, the first samples, and news of the first collection.